I say that if you’re going to build a blog, you should build it big. This means that you should write a lot of articles, and perhaps even make an attempt to hire outside writers to do the work for you. This is because having a bigger blog, is better. It makes your website and income far more secure than if you try too hard to run a niche, high-RPM blog from the start. Bigger blogs are more trusted, have access to better deals on ad slots and affiliate products, and probably convert better when it comes to selling products. I think that new bloggers should be writing for as long as possible. It might be tempting to try to run ads, or test products right from the get-go. But if you’re a young person looking to secure your future income, I highly suggest you get to work at creating content. Create content about Having a bigger blog is better, here’s why.
You will rank higher as you write more, and be able to collect some money from ad revenue
The more you write, the more domain authority you will have. This is because it takes time to write, and even bad sites can get some backlinks, if they have properly fleshed out content. Being able to earn $100 per month or more in online ad revenue puts you in a different league as a content creator. Earning a living from merch is within your grasp. Even if you want to start a Saas, I have a hunch that blogging a bit (or outsourcing it) is one of the best moves you can make. Collecting money from ad revenue and reading comments will also let you know how in touch with you userbase you are.
You will be able to tell what content of yours is truly timeless
You can see what content you have, if any, ranks for a very long time. If you have stuff that ranks for a very long time, you can try to recreate your success. Writing is a skill. The better you get at it the better life is. You can almost certainly afford to spend a year or two learning how to write well online. When you’re done, you’ll know what content you’re able to create that both gains traction and adds value. That’s how you make money.
Raising your blog RPM will have a greater impact on your earnings
Let’s imagine a small blog. It pulls in about 1,000 views per month. As a result, the blogger in question decides to monetize using the EZoic ad network in conjunction with a digital product. They put some ads on their site and earn a $10 RPM (revenue per mille or thousand views, so $10 for the whole month) while they work on building their digital product. Their digital product is good, and it sells for $45. They are able to sell two in the month that they release it, along with continuing to collect the ad revenue. This small blogger has brought their revenue from $10 to $100. This is a good start if you’re in a poor country, but it certainly won’t be much help for most people. If that same blogger were pulling 10,000 views per month, they would be able to earn about $100 from ads, and if they had made 20 sales they would have earned $1,000 for the whole month. Both bloggers were able to 10x their income, but the one with more traffic will now be able to support their family. Focus on traffic first.
Your analytics will get more accurate
This is a small feature, but it’s pretty important. Google analytics numbers take 3 days to come in. When your blog is only 30 days old, you are missing 10% of your data. It takes another 3 months to get that number to 2.5%, and another 3 yeas to get it to .25% (assuming a month is 30 days). This means that the longer your blog has been online, the more you know. You’ll also have more articles written, so you’ll know who reads what and which articles convert and lead to product sales. Overall, writing more is always a win. When in doubt, create more content.
Even if AI takes over, knowing about content creation will make you valuable
People can’t fathom how much global life expectancy is going to rise, and they also can’t fathom how much more money there will be online in just 25 years. Understanding how different segments of the world of internet marketing function will be one of the most valuable skills of the future. There’s no harm in working at this topic. Unless you live in the United States, you can outperform most people in your home country by focusing on this topic.
If you’re planning on starting a blog, just put your head down and create content. It doesn’t matter how painful it might be. Having 200-400 blog posts live puts you in a different league from the rest. You should get good traffic provided you don’t write nonsense, promote illegal content, or spam people. You might not get the same priority as other blogs if you aren’t helping Google sell products, but that doesn’t really matter at the lower levels. At the lower levels, having stable traffic is what makes you king, and nothing is more stable than an online publication. Running an online publication doesn’t bar you from starting a YouTube Channel either. You can host video content yourself and reupload it to YouTube. This means that having a blog will increase the power and earning potential of your YouTube videos. If you’re young and poor, putting your head down and blogging for a couple years is a great way to spend your time. Just make sure you’re tackling high value topics and working hard!
Thanks for paying attention.
